Corona requires IT managers to take immediate action.
In the shadow of widespread MERS-CoV update these COVID-19, pat on the director of information technology focus on three important measures, have to be taken in the near term with a view to enhancing the resilience of their institutions in dealing with the fallout of this virus, and can cause damage wide, and also to improve recovery and growth once again, according to studies, global research, Gartner.
In this context, said (Sandy sheen), big researchers have Gartner: “can such a range of spread of MERS virus widely around the world, causing great damage to threaten the continuity of operations in any enterprise, and this damage in its size, caused by the corona virus, the ones that can be caused by cyber attacks or natural disaster”.
Added Sandy: “when you are affected by sales channels and business processes the traditional with such a widespread of MERS-CoV; and the value of channels and products and digital technologies become more clear, which is what we could consider to invite the attention for enterprises that focus on meeting the daily operational needs at the expense of investment in the digital business and the level of elasticity on the long term”.
Recommends Gartner to focus managers of information technology to take three actions in the near term in order to support customers and staff, ensuring the continuity of operations in any enterprise, which is:
Secure digital cooperation tools, information security controls and network support:
Quarantine measures taken, limitations imposed on travel by the institutions and governments in cities and several countries, led to the spread of uncertainty, in addition to significant damage, which in turn led to either the cessation of operations in the institutions or its continuation, but with limited levels.
For institutions that are not providing after the implementation capacities of the business, the managers of Information Technology where the need to find interim solutions to be adopted in the near term, including identifying solutions to communication between employees, such as instant messaging in order to communicate the general, and get your file sharing or implementation of meetings, as well as enable access to enterprise applications, such as: applications of resource planning, ERP, customer relationship management CRM, ensuring follow up on all protection measures to ensure safe access to all applications and data.
Institutions need also to deal with the issue of shortage of staff in order to maintain the functioning of core processes, where the managers can collaborate with business leaders to implement the plans of the private workforce; and to assess the risk and address the shortage of staff, these plans include the identification of services of great importance to ensure provided, and in this regard, managers can determine how to take advantage of digital technologies, such as artificial intelligence AI, to automate certain tasks, such as screening candidates and providing customer service.
Engaging customers and partners through digital channels and maintaining continuity of sales:
Many of the institutions interact with their customers effectively via digital platforms, such as websites and applications, brands, and markets on the internet, and social media.
But still the processes of communication traditional face-to-face with customers play an important role, however, can be through the strengthening of cooperation in the workplace and video conferencing solutions and live broadcasting, enhanced scenarios, customer engagement and sales process.
Institutions must also enable customers to interact with the existing sales channels to self-service via the internet, or mobile phones, or social networks or devices self-service, or interaction channels voice IVR.
Said Mr. Shen: “are institutions realize more fully the value provided by the digital channels, especially with the reduced demand levels in the markets, in addition to the adoption of the people greater platforms to purchase online to get their daily needs, institutions can benefit from digital channels such as online markets and social networks, to compensate for some of the losses that led to the level of the demand of the group”.
She added: “these institutions can also set up pages or accounts official with the aim of integrating their trade capacity to enable more sales operations via the internet, we must also add the necessary adjustments to their products to become suitable for sale through digital channels”.
Identification of a single and reliable source of information for staff:
Get information from unverified sources or get incomplete information can lead to wrong decisions, which increases the tension and anxiety among employees, and institutions is ready to return to action habitual action.
But can alleviate the situations such as stress, anxiety and this to some extent, if institutions were able to take advantage of reliable information to support decision-making processes, and inform staff on the latest developments better.
In this context, Ms. Shen said: “institutions can provide the necessary information after the selection carefully, and obtained from internal sources or external reliable, in order to provide the necessary instructions that staff can implement them, these sources include local government bodies, health care and global organizations, such as the World Health Organization WHO and can also act human resources and corporate communications involved in the control of this information and clarify the policies of the company.”
She added: “institutions must establish a website or application, or the availability of a hotline to share information like this regularly. Staff can also use these platforms to inform their company about their health, and access to support services and emergency care”.
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